ERROL PARKER | Editor-at-large | Contact

Fake Tarocash jackets have flooded the local market this winter, prompting the iconic menswear brand to issue a set of guidelines for customers to identify what’s the Real McCoy and what’s not.

Deep within the guts of the Betoota Heights Stocklands is a modest Tarocash shop that stocks wardrobe stables such as white loafers and belts – plus old favourites such as the machine-washable pinstripe three-piece suit.

Kate Brincat is the store manager there and she spoke to The Advocate this afternoon about what consumers can do to make sure they don’t get duped into buying a Tarocash knockoff.

“Genuine T’cash jackets have a fire warning label, as genuine Tarocash is made up of polyester and human hair. That combination is extremely flammable, hence the warning. Burning Tarocash smells like burning hair, which is a smell that’s unmistakable,” she said.

“Fake Tarocash tends to be made of lesser materials such as cotton or hessian, which has a scratchy feeling on the skin. There’s also no fire warning label,”

“Also, performing a roundhouse kick in Tarocash suit pants should result in them splitting from the gooch to the knee on one or both legs. Booting a man in the head while he’s standing up in fake Tarocash should be nearly impossible as hessian doesn’t stretch at all,”

“And finally, every Tarocash jacket is machine washable. If you pop genuine ‘Cash in the dryer, it can burst into flames without warning.”

Tarocash Betoota Heights is giving customers up to 50% off until October if they trade in their fake Tarocash at the same time.

More to come.


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